As a former business owner, Barry Casson knows full well what it takes to generate new leads and new sales in your company or organization. As the CEO of Vancouver Island’s first film school, The Victoria Motion Picture School, Barry used his expertise in film and video to generate new business for the school as well as for his production company Casson Films.

Barry has presented many of his lively in-depth seminars on the use of video for business to provincial governments and Chamber of Commerce groups everywhere. You will note by the number of outstanding testimonials on this site just how well these seminars were received.

There are many poorly produced business videos on the market today. This came about mostly due to business professionals thinking all they need to do is click and point their iPhone to create a motivating sales video for their company… WRONG!! You don’t have to study in film school to create a successful marketing video, but you do need to know some basics as taught in Barry’s presentions, workshops, and seminars and with his book The Video Bible. This book is recommended reading by The US Review of Books and The Canadian Society of Cinematographers.

For years many companies have been using Barry’s down-to-earth video production techniques to bring in more sales from their promotional videos. Your company can do the same. You just need to understand the simple basics of video production as taught in Barry’s seminars.

Contact Barry here for your next meeting or event and join other business professionals and organizations who have learned the secrets to successful promotional video production.

Play Clip > Barry Casson sharing video production tips and best practices during a Public Speaking Event for the Kelowna, BC Chamber of Commerce.